Google Ads Audit & Consulting

Stop wasting ad spend. Our expert audits uncover hidden inefficiencies, fix tracking gaps, and give you a clear roadmap to scale profitably.

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Google Ads dashboard
Optimize

Most Google Ads Campaigns
Waste 20–30% of Budget

Without the right structure and tracking, your ad dollars vanish fast. We dig into your campaigns to find wasted spend, missed opportunities, and overlooked optimizations—so you get more conversions without increasing budget.

Campaign analysis

Campaign structure

Inefficient campaign structures lead to poor performance and wasted ad spend. We analyze and optimize your setup for maximum impact.

Tracking setup

Accurate tracking is crucial for understanding campaign performance. We ensure your conversion tracking is precise and comprehensive.

Keyword targeting

Improve your keyword strategy to reach the right audience and maximize your return on ad spend.

Pricing

Audit packages

Choose the right audit package for your business needs

Starter Audit

$250

One-time fee

Best for accounts spending up to $5,000/month


Includes:

  • Campaign structure review
  • Keyword and ad copy analysis
  • 3 quick-win recommendations
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Most Popular

Growth Audit

$750

One-time fee

Best for accounts spending up to $20,000/month


Includes:

  • All Starter Audit features
  • Conversion tracking and pixel review
  • Audience targeting evaluation
  • Competitor benchmarking
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Premium Audit + Strategy

$1,500

One-time fee

Best for accounts spending up to $50,000/month


Includes:

  • All Growth Audit features
  • Budget optimization plan
  • Custom Google Ads strategy session
  • Implementation roadmap
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Need hands-on management instead? Let us manage your entire Google Ads account.

Benefits

Actionable insights. Measurable results.

Transform your Google Ads performance with our comprehensive audit approach

ROI

Reduce wasted spend

Identify and eliminate inefficient ad spending

Tracking

Fix conversion tracking

Ensure accurate measurement of campaign performance

Strategy

90-day optimization roadmap

Clear, actionable recommendations for continuous improvement

Process

How our Google Ads audit works

A focused three-step approach that keeps things clear, collaborative, and centered on quick wins for your team.

01

Account access

Share read-only Google Ads access and a quick overview of your goals so we can orient the audit around what matters most.

02

Deep analysis

We review campaigns, audiences, and tracking in detail to pinpoint friction, missed opportunities, and fast fixes.

03

Action plan

Receive a walkthrough of priorities, quick wins, and next steps so your team can move forward with confidence.

FAQs

Common questions about our Google Ads audit services.

How long does the audit take?

Most audits are completed within 7 business days after we receive account access. Complex or high-spend accounts may take slightly longer to ensure complete analysis and actionable insights.

What access do you need?

We only require read-only Google Ads account access. This allows us to review performance data, campaign structure, and tracking setup without making live changes.

Will you make changes in my account?

No. The audit focuses on review and recommendations. You’ll receive a clear action plan for improvement. If you’d like implementation handled, our team provides full Google Ads management options.

What if I don’t have GA4 or conversion tracking set up?

We’ll identify any tracking gaps and provide setup guidance. If you prefer, we can help configure GA4 and conversion tracking through our paid consulting or management services.

Can you implement the roadmap for me?

Yes. Our Google Ads management service includes all implementation, ongoing optimization, and continuous consulting. Learn more here.

Do you consult on Search only, or also on Shopping campaigns?

We support both. Our audits and consulting cover Google Search and Shopping campaigns, including product feed optimization, bid strategy, and performance tracking for eCommerce.

What about healthcare clients and HIPAA compliance?

We work with healthcare organizations in full compliance with HIPAA standards. We never access or request PHI (Protected Health Information). Only your Google Ads account is reviewed, which should not contain PHI. All analyses remain privacy-safe and compliant.

Is there a limit on account size for audits?

Yes. Audit scope is based on monthly ad spend, since that best reflects account complexity:

  • Starter Audit: up to $5,000/month ad spend
  • Growth Audit: up to $20,000/month ad spend
  • Premium Audit: up to $50,000/month ad spend

Accounts spending more than $50K per month qualify for a custom enterprise audit, priced according to ad spend and data volume. This keeps analysis focused and ensures accurate recommendations for every account size.

Get started

Book your free Google Ads consultation

Tell us about your business and the audit package you're considering. We'll review your details and follow up with a tailored action plan to help you stop wasting ad spend.

  • Responses within one business day.
  • Audit recommendations tailored to your selected package.
  • No obligation—just clear insights on how to improve performance.

Tell us about your account

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